I'll chase today's TechMeme discussion about blog traffic (h/t Nick Carr) since it'll give me a context to make a few points (which are mostly for my meager audience ...).
One of the futilities of blogging is that the same simple ideas get brought up over and over, in an endless cycle of hype and deflation. In this case, traffic from a trade journal can be numerically inferior but demographically superior, than a broader site. A large amount of data-smog is being generated today in restating this triviality, because of the cycle of hype the trade journal for its dedicated readers, then someone else points out it's not that much in raw traffic, then others counter it's good demographics.
Of course, the problem with being a Z-lister is that you likely don't get echoed either by the trade journal or the broader sites, so BigHeads debating the merits of the two is rather beside the point for everyone else. As well as the obvious aspect that the types of appearance are not exclusive, and one can lead to the other.
Oh, then in reaction to the above, there will be the people who will pipe up and say, be happy singing in the shower, talking to the crickets, writing away unheard except for a tiny fan audience. There's a lot of these, since they're basically the largest group which remains :-(.
By Seth Finkelstein | posted in cyberblather | on October 10, 2007 10:10 AM (Infothought permalink)