February 14, 2007

My _Guardian_ Column about Blog PageRank-selling / Link-buying

I have a column in The Guardian about the issue of companies basically dealing in blog PageRank-selling and link-buying (the most well-known being PayPerPost, but I don't single it out, it's just one of many).

Key point: A-listers are being disintermediated in terms of being gatekeepers for advertisers, the agency has re-intermediation, and if a page gets to the top search result from purchasing attention, almost nobody who sees that top search ranking will even know about the blogger ethics debate.

And it's not about "conversation".

By Seth Finkelstein | posted in google | on February 14, 2007 08:24 PM (Infothought permalink)
Seth Finkelstein's Infothought blog (Wikipedia, Google, censorware, and an inside view of net-politics) - Syndicate site (subscribe, RSS)

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You mean, 'conversation' the frickin' most overused word in the English Langage?

(Warning: Self-reference in link...)

Posted by: Leo Klein at February 15, 2007 11:29 PM

you're article is right on target, although ... ahem ... that would make me a blogging street walker by your standards.

i just think there needs to be a distinction between the personal practice of blogging and the obvious commercial use of the technology --even if that value involves only personal and not a corporation.

but granted, 'conversations' and 'people-powered' and two of the most ovehyped technology-related words ever.

Posted by: Liza Sabater at February 16, 2007 11:56 AM