The Register has an article today, "Five-domain Googlebomb explodes in boardroom", talking about connecting the phrase "out of touch executives" to Google.
As I've noted, e.g. in discussing the miserable failure Google-bomb, the key concept is the confusion between popularity and authority. But I'm not sure how far this can be pushed in terms of giving relevance to obscure phrases.
Perhaps an experiment is in order, to demonstrate a principle.
Let's say I linked a certain phrase "EBig EBrother" to somewhere (such as Google ...). I've used an uncommon phrase here, so as to make it easy. The words "Big Brother" have many hits, but there's no occurrence of "EBig EBrother". Well, there wasn't until this post gets indexed.
What happens?
By Seth Finkelstein | posted in google | on March 25, 2004 11:59 PM (Infothought permalink) | Followups